Secret Cinema is hosting a 5D showing of back to the future! How exciting!! Because it's all confidential, I'll post excerpts from some articles describing it...
About Secret Cinema
"Creating large-scale cultural experiences in abandoned spaces, Secret Cinema fuses film, music, theatre and installations. Audiences explore ultra-immersive worlds where fiction and reality blur.
In 2007, Secret Cinema pioneered the form ‘Live Cinema’ by introducing site-specific, immersive cultural experiences. Breaking films – and recently music albums – into their constituent parts and marrying narratives with play-along action, Secret Cinema is a unique participatory social experience. Fuelled by a desire to fill the void left by an over-saturated technological world, it invites audiences to lose themselves in serendipitous, imaginary environments that challenge the way we perceive culture and social interaction." - The Fan Carpet
"If you’ve ever wanted to yell, “GREAT SCOTT!” at Marty McFly, call Biff a butthead or dangle off a clock tower until the local authorities arrive, your day is at hand. Secret Cinema, the events team who have previously recreated the future-LA of Blade Runner, the maddening offices of Brazil and the balmy chambers of Lawrence Of Arabia, have turned their attention to Back To The Future. From July 24 to August 31, fans will be able to immerse themselves in the world of the time-travel comedy, with both of its time periods brought to life in painstaking detail, before watching the film itself. The location of the London venue is secret (duh), but the man behind Secret Cinema, Fabien Riggall, got on the phone to give us a taste of what to expect, as well as the tales behind the company’s most memorable shows…
How busy are you at the moment?
I don't think I've ever been busier in my entire life. It's insane what we're trying to achieve for this show. We're opening Hill Valley stores [on Hackney Road], we're opening Lou's Café (a replica of Marty McFly's favourite diner), we're building a website with a telephone exchange, we're creating a newspaper and a radio station. At the event, each audience member is getting their own unique character and story, so they're written into the script. It's turning out to be a pretty intense summer. But you can't do Back To The Future and not aim high. We've been infected by the spirit of the movie: this strange, innocent optimism. Which is dangerous, because it means we think that we can do anything!
You're building a full-scale replica of Hill Valley for the event. How far have you got?
There are lots of things I want to do... Apocalypse Now down the Thames.
We're just about to go on site to start building the town. It's kind of insane: it's got 30 shops and four music venues. It's great that the experiences are getting more and more detailed and rich. But the schedule is very tight and there are a lot of hurdles. I think we're in a good place.
What level of detail can we expect?
I'm in daily correspondence with (Back To The Future co-writer) Bob Gale — he's just an amazing guy who's so passionate about that film. I made a mistake the other day and called the school principal Gerald Strickland. That's what all the fan blogs say his name is. But he's actually called Siegfried. Basically I've got the entire history of Hill Valley from Bob Gale. I'm shitting myself because this film is so well-loved, so if we mess up anything we're in trouble! We've got campaigns going on in two different time zones — 1955 and 1985 — and our production designer has been looking at thousands of books set in those periods. When the audience comes, they're going to be blown away, I hope, by the level of detail. Bob is going to come experience it as an audience member too, by the way."
-From Empire Online (http://www.empireonline.com/interviews/interview.asp?IID=1916)
"The 1955 Hill Valley Fair will be the central narrative around Secret Cinema presents Back to the Future, inviting the audience as Hill Valley residents to attend the fair with their new alter egos. As part of the fair, livestock beauty contests, country music and tractor demonstrations will be hosted at Otis Peabody’s Twin Pines Farm, the iconic location of Marty’s first entry into 1955.
Other interactive elements to the show are also announced on the website for the first time – including: the Hill Valley Telegraph, Hill Valley Telephone Exchange, Hill Valley TV and Radio stations and Postal Service and Hill Valley’s Tourism Campaign which will promote life in Hill Valley.
Hill Valley Telegraph
The town’s own newspaper will be announcing daily stories on developments for Hill Valley in the lead up to and during the Secret Cinema show.
Hill Valley Telephone Exchange
The Secret Cinema presents Back to the Future show set will have a phone system with a physical network of 45 phones around the site at all major locations and buildings and audiences will be able to communicate with other characters on the night. Every audience member will be supplied with a name, profession, address and phone number. To contact each other, audiences will call the Hill Valley Switchboard, they’ll then be able to dial in the individual’s number and leave a message. Audience phones will be confiscated as part of the event, leaving the Hill Valley Telephone Exchange as the only form of communication on site.
Hill Valley TV and Radio stations
The TV and Radio stations will seed in main stories from the Hill Valley Telegraph – adverts, reports, news bulletins and audiences will be able to become part of the show by sending in their own film and radio reports.
Hill Valley Postal Service
As part of the Hill Valley Stores - off site and on site with its own location - the Hill Valley Postal Service accepts and delivers handwritten messages, letters and postcards from members of the audience to their fellow attendees. Without mobile technology as part of the event, this will increase audience interaction and allows for a personalised experience."
- The fan carpet (http://www.thefancarpet.com/newspage.aspx?n_id=9800)
How amazing does that sound? And I love how it's going to be technology free so we can actually just enjoy and fully immerse ourselves in the 5D experience, or with friends without checking our phones or having that annoying person that is always pulling their phones out instead of talking to you. There's also the idiot that walks right into you because they're texting their friends. Heck, according to the fan carpet it looks like they have even brought the art of letter writing back! AND you get to dress up, look suave (I've always loved older clothing) and have another identity. :-D
I can't wait!
If you wanted to get tickets a lot are sold out now (they sold out in four hours! :-0) but they've added more dates etc and the site is here http://www.secretcinema.org/tickets your best bet is the week 14-22 in August it'll be lovely and sunny too!
It's actually really sunny, I've been out in the sun a lot and I'm burned and two shades darker... My skin has a blue tinge but I can't complain, I love sun and we are getting it now in London. Summer has begun, no more rain & cold, yaaaay!
Anyways take care & I hope you're enjoying your summertime!
Love,
-Dalanda
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